My name is Helen O' Keeffe and I was a recent participant on The Art of Change-making course at Knowmads Business School, Amsterdam in April 2014.

Run in association with Cork Institute of Technology, Oxford Brookes University and Knowmads Business School, the course brought forty participants from around the world together to address their individual status as change-makers and how to connect their thoughts and passions to action.

This blog is a summary of my time spent on the Art of Change-making and documents some of the thoughts, ideas and reflections I had in Amsterdam and back home.

Wednesday, 30 April 2014


The RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce) is an organisation who strive to find practical solutions to today’s social challenges. It seeks to understand and enhance human capability and close the gap between today’s reality and people’s hopes for a better world.

The RSA use animations to illustrate their ideas, allowing us to visualise their message in a straightforward, accessible way. In this talk, Matthew Taylor discusses the new enlightenment of the 21st century people and how empathy and values can help us meet the challenges we are faced with today.

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